How Proximity Affects Your Home Value
Location, location, location.
You've definitely heard how important location is in real estate—and there's a good reason for it. Where your home is located, and what's nearby, can have a meaningful impact on how attractive it is to buyers and, ultimately, what they're willing to pay.
But proximity doesn't have a simple formula. Being close to something isn't automatically good or bad. It depends on what buyers value, how the surrounding area feels, and whether the nearby feature makes everyday life easier or more difficult.
Here are some of the biggest proximity factors to consider.
Factors that increase home value
Schools
Neighborhood and school quality remain important to today's buyers. According to the National Association of REALTORS® 2025 buyer research, 59% of buyers consider neighborhood quality very important, while 34% of buyers ages 35–44 consider school-district quality very important. For growing families, being in a desirable school district can be a meaningful advantage.
Entertainment
Walkability continues to matter to buyers who want convenience and less dependence on a car. Zillow found that 43% of prospective buyers consider a high walk score very or extremely important, up from 37% the previous year.
Shopping
Being close to grocery stores, restaurants, pharmacies, and other everyday conveniences can make a neighborhood more desirable. Zillow's 2025 buyer research found that 41% of prospective buyers consider having supermarkets within walking distance very or extremely important. .
Outdoor Recreation
Access to parks, trails, lakes, and other outdoor recreation can add lifestyle appeal. NAR's 2025 research found that 20% of buyers consider proximity to parks and recreational facilities very important. In Minnesota, where outdoor recreation is such a big part of the lifestyle, this can be especially attractive to certain buyers.
Sought-After Views
Lake views, wooded settings, city views, and other attractive scenery can make a property more desirable. There isn't a universal percentage that a particular view adds to a home's value, but unique views can help a property stand out from comparable homes and attract buyers who are willing to pay a premium for that lifestyle.
Starbucks & Dunkin
We all love a good cup of joe in the morning, especially if you like to make a quick stop on the way to work. According to Forbes, homes that are within a quarter-mile of a Starbucks, have appreciated 96% while homes near Dunkin Donuts have appreciated 80%.
Factors that decrease home value
Power Plants
Aside from being an eyesore, toxic emissions released from power plants will not only decrease the air quality but the value of your home. In fact, the University of California at Berkeley has found that homes within 2 miles of power plants could be worth 3-7% less.
Busy Areas
Convenience isn't always an advantage. Being close to a highway, airport, railroad, or busy intersection can create traffic, noise, and other concerns for buyers. A 2025 National Bureau of Economic Research study found that, in the airport markets studied, each additional 1 decibel of aircraft noise was associated with approximately a 0.6%–1.0% reduction in home prices.
Crime
Neighborhood quality has a major influence on buyer demand. If buyers perceive an area as less safe or less desirable, that can reduce the pool of people interested in the property and potentially affect its value. That's one reason 59% of buyers rate neighborhood quality as very important when choosing where to live.
Low-Rated Schools
As we said above, the top-rated schools are a big priority for some home buyers so homes located in areas with a low-ranking or closed down school could result in a home value reduction of up to 22.2%.
Cemeteries & Funeral Homes
Whether you believe in ghosts or not, the thought of living near a cemetery or funeral home is a bit eerie. According to Realtor.com, homes with a cemetery close by could be priced 12% less than homes in other nearby areas.